Americans expected to spend over a trillion dollars for the first time this holiday season

Americans expected to spend over a trillion dollars for the first time this holiday season

Americans spent a record $12 billion online on Black Friday this year, according to Adobe Analytics. Ali Bauman reports on how rising prices are impacting shoppers.

Truth Analysis

Factual Accuracy
4/5
Bias Level
4/5

Analysis Summary:

The article is mostly accurate, aligning with forecasts from the NRF and Adobe Analytics regarding holiday spending. There's a slight positive slant towards consumer spending and economic optimism. The claim about exceeding a trillion dollars is supported by multiple sources, although the timeframe is 2025, not the current year.

Detailed Analysis:

  • Claim: Americans expected to spend over a trillion dollars for the first time this holiday season.
  • Verification Source #1: NRF expects holiday sales to surpass $1 trillion for the first time in 2025, with spending between $1.01 trillion and $1.02 trillion.
  • Verification Source #2: U.S. holiday spending is set to top $1 trillion for the first time this year (2025), according to the National Retail Federation.
  • Assessment: Supported by multiple sources, but the timeframe is 2025, not the current year. The article lacks specific year context.
  • Claim: Americans spent a record $12 billion online on Black Friday this year, according to Adobe Analytics.
  • Assessment: Unverified. The provided sources do not contain information about Black Friday spending or Adobe Analytics data. Requires external verification.
  • Claim: Rising prices are impacting shoppers.
  • Verification Source #4: PwC's 2025 Holiday Outlook survey indicates consumers expect their seasonal spending to decline on average by 5% from 2024.
  • Assessment: Supported. While not directly stating rising prices are the sole cause, the PwC outlook suggests a decline in spending, which could be influenced by price increases.

Supporting Evidence/Contradictions:

  • NRF expects holiday sales to surpass $1 trillion for the first time in 2025 (Source 1).
  • PwC's 2025 Holiday Outlook survey indicates consumers expect their seasonal spending to decline on average by 5% from 2024 (Source 4).