Cracker Barrel to return to its old logo after backlash
Cracker Barrel to return to its old logo after backlash

Last week, Cracker Barrel announced that it was changing its logo to remove the image of a man sitting in a chair leaning against a barrel, and replacing it with a logo that only featured the chain’s name.
Read the full article on CBS Money
Truth Analysis
Analysis Summary:
The article is mostly accurate, confirming Cracker Barrel's logo change and the subsequent backlash. The article exhibits a slight bias by focusing on the negative reactions and potentially exaggerating the impact of the backlash. The claim about Cracker Barrel returning to its old logo is not definitively supported by the provided sources, suggesting a potential inaccuracy or premature reporting.
Detailed Analysis:
- Claim: Cracker Barrel changed its logo to remove the image of a man sitting in a chair leaning against a barrel, replacing it with a logo that only featured the chain's name.
- Verification Source #5: Confirms that Cracker Barrel unveiled a simplified logo on Aug. 19.
- Assessment: Supported
- Claim: The logo change resulted in backlash.
- Verification Source #2: Confirms backlash with quotes from users on X expressing disapproval.
- Verification Source #3: States that the restaurant chain faced a MAGA backlash over its new sign and rebrand.
- Verification Source #4: Confirms Cracker Barrel is responding to fan backlash on its recent redesign efforts.
- Verification Source #5: Confirms the restaurant chain faced backlash from some customers after unveiling a simplified logo.
- Assessment: Supported
- Claim: Cracker Barrel will return to its old logo.
- Verification Source #1: Trump called on Cracker Barrel to revert to its former logo.
- Assessment: Unverified. While Trump called for the change, and there was backlash, none of the sources definitively state that Cracker Barrel *will* return to the old logo. The CBS Money article title makes this claim, but the provided sources do not confirm it.
Supporting Evidence/Contradictions:
- Source 2: "I won't go back till you switch the logo to the old one," read another, while one user on X called the change "brand suicide."
- Source 3: Trump's foray into the Cracker Barrell controversy comes after the restaurant chain has faced a MAGA backlash over its new sign and rebrand.